OTT service operator Hoichoi has announced that the pandemic has given a boost to the business, with revenues doubling and subscriptions skyrocketing by more than 40%. The platform now caters to a diverse consumer base, including both domestic and international users, and has seen a 3X to 4X increase in viewership since its March lockdown. In September, the company revealed its fourth-year grand content slate. The lineup consists of over twenty-five original series, literary adaptations, action-thrillers, romance, comedy, horror, and ‘First Day First Show films’.
The Hoichoi subscription plans are free, with both unlimited and non-limited usage. The monthly plan offers up to 80 hours of content on a single subscription. With a broad selection of movies and TV shows in different genres, subscribers can find something they enjoy. The subscription hack on Hoichoi gives them access to all of their content for free. For prepaid users, the subscription can be canceled anytime. The free trial allows them to watch unlimited Bengali movies and series for 7 days, without the need to commit to a monthly subscription.
The website features several new shows every month. The site has more than 1,000 Bengali songs, with new releases added every month. The app also offers exclusive Original Shows and Shorts from Bangladeshi filmmakers. Streaming Bengali music has never been easier. The streaming platform also includes the latest Hindi and Bengali soundtracks. Listeners can download and stream them from Hoichoi. The site also includes a library of dozens of Bengali films.